If you’re among the hold-outs who still think that social media is only for edgy sports drinks, trendy fashion brands or designer coffee chains– think again. It’s time to recognize that social networking has forever changed how brands communicate with a target audience. Read More
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I’m a B2B, is Social Media Really for Me?
Posted Aug 24th, 2011 By YPM Digital in Social With | No Comments -
In Search of Local
Posted Aug 19th, 2011 By YPM Digital in Search With | No CommentsAny maiden voyage is bound to be fettered with a degree of uncertainty. How long will the journey take, what will be found upon reaching the destination and will it meet with expectations? All valid questions even for a digital voyage each time a word is typed into the illustrious search bar. Read More
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Yellow Pages Users Spend More Than Average Consumers
Posted Aug 11th, 2011 By YPM Digital in Industry Data With | No CommentsAn analysis of the most recent Simmons consumer spending behavior study once again
confirms two major observations about Yellow Pages users:1. Users of Print directories spend about 28% more than the general
consumer.
2. Users of the Internet Yellow Pages spend about 32% more than the
general consumer.In a nutshell, Yellow Pages’ products – both print and online – help businesses reach their most valuable customers and prospects!!
Download the article here – YP Users Spend More 2011
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