After several months of anticipation Facebook is launching its second deals program: Social Deals. The new effort more closely resembles Groupon-style daily deals, with several twists. The original “Facebook Deals” is now being called “check-in deals” to distinguish it from the new program. Read More…

For decades, the decision to be an environmentally and socially responsible company has been based on the bottom line: Would it be profitable? In general, companies have crunched the numbers and chosen shareholder profits over a sufficient commitment to invest in greater social responsibility. In terms of traditional accounting and the legal requirements of corporations, …

For those who believe that mobile search is just done by users “on the go,” guess again. A series of research reports and findings have come out over the past couple of weeks that show heavy smartphone and mobile search use also happens at home and even while other devices are being used, such as …

The industry is laden with silly and many times nonsensical paid search marketing myths. Some myths are insidious and can cost advertisers a fortune without them realizing it. Read More…

About 80% of children between the ages of 0 and 5 who use the Internet in the United States do so on at least a weekly basis, according to a report released Monday from education non-profit organizations Joan Ganz Cooney Center and Sesame Workshop. The report, which was assembled using data from seven recent studies, …

Hitwise reported new search market-share numbers yesterday and this morning financial analysts are offering an early peak at comScore’s February search share numbers. Read More…

According to a new study, “Inside the Buy,” by the AMP Agency, to determine what’s behind consumer’s shopping behaviors, just 3% of consumers say they are loyal to a particular brand and never buy anything else. The study considered digital behaviors in five leading consumer categories: baby products, consumer electronics, food and beverage, health and …

Marin Software unveiled key research showing that Google Instant streaming search results was a win-win implementations for users and advertisers…and Google. Read More…

After a year of planning, engineering and collaboration by teams at Yahoo and Microsoft, it’s go time for the search alliance. Within two weeks we’re told, all paid search ads appearing on Yahoo will be powered by Bing through Microsoft’s AdCenter servers. Read More…

Microsoft and Facebook have announced a new partnership that brings “Like” data and profile search to Bing. The deal marks a big leap forward in social search and also represents a new advantage for Bing –- which Facebook CEO Mark Zuckerberg declared the “underdog” in search during today’s press conference -– in its quest to …