{"id":1172,"date":"2010-11-24T12:01:46","date_gmt":"2010-11-24T19:01:46","guid":{"rendered":"http:\/\/www.ypm.com\/?p=1172"},"modified":"2013-08-09T17:16:18","modified_gmt":"2013-08-10T00:16:18","slug":"use-of-yellow-pages-by-those-under-age-30","status":"publish","type":"post","link":"http:\/\/creative.ypm.com\/corp\/use-of-yellow-pages-by-those-under-age-30\/","title":{"rendered":"Use of Yellow Pages by Those Under Age 30"},"content":{"rendered":"
\n

It is frequently said that young adults rarely use Yellow Pages. It is said that they have grown up on the Internet and have little use for an “old” product such as Yellow Pages. But is this true?<\/p>\n

We will review what the data say about this. But, even before we examine the data, we need first ask: “Do we expect young adults to have much measurable usage of Yellow Pages?”<\/p>\n<\/div>\n

Download the article here – Generation Y’s Use of YP – 2010.pdf<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\n

It is frequently said that young adults rarely use Yellow Pages. It is said that they have grown up on the Internet and have little use for an “old” product such as Yellow Pages. But is this true?<\/p>\n

We will review what the data say about this. But, even before we examine the data, we need first ask: “Do we expect young adults to have much measurable usage of Yellow Pages?”<\/p>\n<\/div>\n

Download the article here – Generation Y’s Use of YP – 2010.pdf<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-1172","post","type-post","status-publish","format-standard","hentry","category-industry-data"],"yoast_head":"\nUse of Yellow Pages by Those Under Age 30<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Use of Yellow Pages by Those Under Age 30\" \/>\n<meta property=\"og:description\" content=\"It is frequently said that young adults rarely use Yellow Pages. 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